8×8 Marketing Attribution
Streamline your workflow with 8×8.
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Calls are often where intent is highest, but without tagging, 8x8 data stays isolated from marketing and CRM/EHR context.
Our Solution
We capture call metadata from 8x8 (direction, duration, outcome) and join it to campaigns and contact records so sales and front‑desk teams see the full picture.
Specific Capabilities
- Call event webhooks; source/campaign tagging; missed‑call alerts; voicemail transcription; contact matching; outcome labeling (booked, rescheduled, no‑show).
Case Data
A ENT practice in Salt Lake City reduced cost per acquisition by 31%, reached 79% new-patient attribution, and achieved 2.5× marketing ROI within 6 weeks.
Marketing Spend
$10,205
Verified New Patients
36
Actual Revenue
$69,984
Ready to Get Started?
Let's discuss how integrating with 8×8 can help you track true cost per patient acquisition with certainty.
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