DrChrono Marketing Attribution
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Many practices using DrChrono need tighter hand‑offs between marketing leads and clinical records. Without consistent attribution tied to patient identifiers, it’s difficult to see which channels create booked appointments and completed treatment.
Our Solution
We standardize lead capture and map identifiers into DrChrono (or a paired CRM when required). This enables tracking from first contact through appointment creation and status updates, without overstating clinical outcomes.
Specific Capabilities
- Lead capture normalization; UTM governance; appointment/event mapping; identifier matching; de‑duplication; HIPAA‑aware data handling; dashboards for inquiries→appointments.
Case Data
A women's health practice in Denver reduced cost per acquisition by 38%, reached 80% new-patient attribution, and achieved 5.3× marketing ROI within 12 weeks.
Marketing Spend
$25,000
Verified New Patients
251
Actual Revenue
$287,897
Ready to Get Started?
Let's discuss how integrating with DrChrono can help you track true cost per patient acquisition with certainty.
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