Ready When You Are
Free 30-minute strategy session, no sales pitch, just honest analysis of your practice's marketing.
Book A CallA founder, not a sales rep, answers every intro call.
Free Download
What changed in medical marketing this year, and how specialty practices are winning patients on the new search surfaces (Google AI Overviews, ChatGPT, Perplexity).
We don't sell your email. We send the playbook and one short follow-up. That's it.
For nearly 20 years, Hexapoint has helped oral and maxillofacial surgery practices, dental implant centers, and orthognathic programs grow case volume — with marketing tracked all the way through the EHR to attended consultations, completed surgeries, and CDT-level revenue.
Patients searching for oral and maxillofacial care typically come through two doors: an acute problem they want resolved this week (impacted wisdom teeth, jaw pain, dental trauma) or a long-considered transformation (full-arch implants, orthognathic surgery, TMJ). The keywords they use, the referral patterns between general dentists and OMS, and the procedure economics that vary from a single extraction to a $50K full-arch case all behave differently than other specialties. Most agencies don't know this. We've spent nearly 20 years studying it.
"Why does my jaw click?" "Should I get my wisdom teeth removed?" Patients aren't ready to book — they're trying to understand what's wrong. Education-led content earns trust here and starts the path to a consultation.
"Best oral surgeon near me." "All-on-4 vs. traditional implants." "Orthognathic surgery [city]." They've named the procedure. Now they're choosing the surgeon — credentials, before-and-afters, and reviews drive the conversion.
"Dr. Smith oral surgery [city]." Branded queries — they've decided on you, they're looking for the phone number or the referring dentist's recommendation. Frictionless booking and immediate response close the loop.
Every service below is informed by the oral and maxillofacial patient journey — from acute symptom searches to multi-month full-arch decisions to the referring-dentist relationship. Not generic healthcare templates retrofitted for OMS.
Procedure pages, condition explainers, and surgeon bios that rank for the high-intent queries patients actually use — wisdom teeth removal, dental implants, All-on-4, orthognathic surgery, TMJ, sleep apnea surgery, bone grafting, and more.
Google Business Profile optimization, citation building, and local schema that get your practice into the map pack when patients search "oral surgeon near me" or "dental implants [city]."
Showing up inside ChatGPT, Perplexity, and Google AI Overviews — the new front page of OMS patient research. We've been winning visibility here for over a year.
Paid search campaigns built for both acute and elective intent — keywords, ad copy, and landing pages that filter for consult-ready patients, tracked through to attended appointments and completed cases.
Custom-coded sites that load fast, look modern, and convert. Procedure hubs, full-arch case galleries, surgeon pages, and referring-dentist portals — built around how OMS patients and dental referrers browse.
Active review generation and reputation management. In a specialty where patients pick the surgeon as much as the practice, and where dental referrers vet you online before sending a case, online reputation is the conversion lever.
Dedicated programs that strengthen and grow your referral base — direct outreach assets, referring-dentist landing pages, case-update workflows, and tracked referral attribution.
Procedure walkthroughs, surgeon bios, patient testimonials, and broadcast-quality before-and-after content — engineered to build the clinical and cosmetic confidence that turns clicks into consults.
Every campaign tied through your practice management system to attended consultations, completed surgeries, and CDT- or CPT-level revenue. Powered by our proprietary platform, MeasureMD.
We don't just market for OMS practices — we present, lecture, and consult inside the industry's leading oral and maxillofacial conferences and physician networks. When OMS leadership is shaping the next era of patient acquisition, we're often in the room.
The leading professional society in oral and maxillofacial surgery.
Where implant dentistry and full-arch standards are set.
The most-read healthcare business publication and conference series in the U.S.
Every campaign, integration, and data flow architected around HIPAA from day one — including dental imaging and case workflows.
Patients still Google "oral surgeon near me" — but they also ask Siri about jaw pain while driving, query ChatGPT about implants at 11pm, and read Perplexity citations before scheduling a consult. We rank you on every surface that matters.
Organic blue links, "People Also Ask," featured snippets, and the local map pack — the highest-volume surface, still.
Showing up inside Google's generative answers — the box patients now read before clicking anything.
Citation-grade content and authority signals that earn your practice a place inside AI-generated OMS research — for both acute and elective queries.
"Hey Siri, find me an oral surgeon" — natural-language content adapted for hands-free, in-pain queries.
From multi-location OMS groups to single-surgeon practices, dental implant centers, full-arch programs, and orthognathic surgery centers — Hexapoint has built and grown the digital presence behind respected names in U.S. oral and maxillofacial surgery.
Full marketing strategy, web design, and EHR-integrated tracking
…and more than a hundred other OMS, dental implant, and orthognathic surgery practices nationwide. Book a call and we will walk through live examples relevant to your market and case mix.
We don't run competing campaigns against each other. Hexapoint maintains geographic exclusivity — meaning if we're already working with an OMS group in your region, we won't take you on. The first step in our process is always confirming we're free to work together.
Paid search and Google Ads can drive booked consultations within the first 2–4 weeks of launch, assuming your tracking is properly configured. OMS SEO is a longer game — meaningful organic traffic gains typically appear in 60–90 days, with top rankings on competitive procedure terms (e.g., "dental implants [city]" or "All-on-4 [city]") arriving over 6–12 months. The first 90 days of every Hexapoint engagement are intensive on purpose: we frontload the technical, content, and authority work so the compounding starts early.
Three things. First, OMS practices serve two audiences at once — patients searching directly for surgical care, and referring general dentists choosing where to send their cases. Both need dedicated programs. Second, the case mix is unusually wide: a single practice may handle $300 extractions on the same day as $50K full-arch reconstructions, and the marketing math is different for each. Third, OMS keywords mix acute pain with high-consideration elective procedures, which means the funnel has to do two jobs at once. Generic agencies don't optimize for any of this.
Both. Hexapoint serves everyone from solo oral and maxillofacial surgeons to multi-physician OMS groups, regional implant centers, full-arch and All-on-4 programs, orthognathic surgery centers, and OMS MSOs and PE-backed roll-ups. The work scales — what stays constant is that the senior team you meet on the call is the senior team running your account.
No. Hexapoint maintains strict geographic exclusivity — one OMS practice per market. The first step in our process is confirming we don't already serve a direct competitor in your region. If we do, we'll tell you on the intro call rather than waste your time.
Through MeasureMD — our proprietary EHR-integrated attribution platform. We connect directly to your practice management system so every marketing dollar is tracked through to attended consultations, completed surgeries, and CDT- or CPT-level revenue. Most agencies stop at "leads generated." We measure to the patient and the case, because that's the only number that matters for your practice.
Hexapoint's OMS marketing engagements typically range from $5,000–$25,000+ per month, depending on geography, competition, scope, case mix, and ad spend. Most independent OMS practices fall in the $7K–$15K range. Larger groups, regional networks, and full-arch programs run higher because the work scales across locations and surgeons. We scope every engagement to actual goals — not padded service tiers. Book a call and we'll give you a real number based on what your specific market and practice require.
Yes. Every campaign, every EHR integration, and every patient data flow at Hexapoint is architected around HIPAA from day one — including dental imaging, CBCT scans, and case workflows. We've spent nearly 20 years working inside healthcare — compliance isn't an afterthought, it's the foundation everything else is built on.
Yes. We custom-code and design websites for OMS practices, including procedure hubs, full-arch case galleries, surgeon bios, referring-dentist portals, multi-location architectures, and conversion-optimized booking flows. See examples of our OMS website work.
Book a strategy call and we'll show you live rankings and live revenue from real Hexapoint OMS clients in markets like yours — plus a free audit of your current marketing.
Book A Strategy CallA founder, not a sales rep, answers every intro call.
With our integrations, we can provide true cost per patient acquisition with certainty.
Learn more about MeasureMD